Under Academy for Ads, Google has a wide range of Digital Marketing courses for learning & skill building. Among many, Digital Sales Certification is one important course that every Digital Marketer must learn, internalize & earn the certificate.
Google’s Digital Sales Certification is meant to acquire & sharpen Digital Products selling skills, with a special focus on selling Google’s Digital Products.
Following is the Step by Step Guide for completing Digital Sales Certification.
Step 1. Log in to Google Academy for Ads
You can log in to Digital Sales Certification Page with your existing Google / Gmail account.
Step 2. Complete all learning topics
Each topic has text & video content to go through. While going through course material, make your independent notes. Making notes will help in learning the concepts & remembering them to answer during assessment in the next step.
The Digital Sales Certification course has 19 topics that are as follows:
- Welcome
- Prospecting
- Networking
- Preparing
- Making a great impression
- Delivering an elevator pitch
- Getting meetings started
- Positioning & repositioning
- Discovering with questions
- Gap analysis
- Identifying clients needs
- Summarizing what the client shared
- Communicating with benefits
- Delivering a customized solution
- Refining your pitch
- Creating a Google Ads proposal
- Handling objections
- Closing & setting next steps
- Generating referrals
Step. 3 Take the Final Assessment
After completion of 19 topics, you can go for an assessment. The assessment (test) has 55 question to be answered in 90 minutes & 80% is the passing criteria. If you don’t pass, the exam, then you can take it again in 7 days.
Summary
Google Digital Sales Certification is a must course for people who are engaged or planning to be engaged in selling Digital Marketing products. The course gives a dual advantage of learning as well earning certification. Digital Marketing companies can consider this certification while recruitment & selection of Sales professional.
Start your Digital Sales Certification here.